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Search Live Coverage Carousel Comes to Google With Real-Time Indexing by @SouthernSEJ

Publishers can now opt-in to having their content featured in the new Search live coverage carousel, a pilot project from Google. Participating in the project will allow publishers to expedite the process of having their content surfaced by Google. The live coverage carousel will feature content such as live blogs, full length articles, videos, and […]

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Facebook Warns Advertisers: Speed Up Your Mobile Site! by @DannyNMIGoodwin

How quickly your mobile site takes to load will soon impact whether people will see your Facebook ads, the social network announced. As Facebook put it, they will consider “website performance and a person’s network connection in our ad auction and delivery system.” Could that mean advertisers will pay more if they have slow-loading websites? […]

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Latest Search Market Share Numbers: Google Search Up Across All Devices by @SouthernSEJ

Google’s share of the US search market has seen incremental increases month over month. The company’s overall share of the of the US search market, across all devices, is growing. However, the same cannot be said for its competitors. This is according to August 2016 data from StatCounter. Month-Over-Month US Desktop Search Share Here is […]

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Get Your Seattle Exploration on at MozCon 2016!

MozCon is fast approaching us! On September 12-14—just two weeks away—1,400 online marketers will descend on Seattle, ready to learn about SEO, content, Google Tag Manager, conversion rate optimization, and so much more. We’ve got fewer than 60 tickets left, so grab yours now. Buy your MozCon 2016 ticket! If you haven’t done so, check […]

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Combining Email and Facebook for a Dynamite Ecommerce Marketing Campaign

Most people view email marketing and social advertising as two separate entities, and I’ll be honest, I used to think that as well. However, I’ve discovered that combining multiple different avenues for a coherent marketing campaign yields some pretty impressive results. We’ve tried this tactic before at Directive Consulting, combining SEO and PPC; but in […]

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Event Recap: Connect, Convert, Quantify

We live in an era where every day brings technological innovations and impacts the way we live our lives. With that understanding as marketers in the digital age, it’s hard not to fall down the rabbit hole of endless questions. What’s the best way to engage with our audience?How do we get them to convert?How […]

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The Two-Part SEO Ranking Model: Let's Make SEO Simple

There sure is a lot of interest in SEO ranking factors: There have been major studies done on this, notably by both Moz and Searchmetrics. These are groundbreaking pieces of research, and if you’re serious about SEO, you need to understand what these studies say. That said, these are too complex for most organizations to […]

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